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Mariana Arévalo

Product Design & Strategy

With over 10+ years of experience collaborating across sales, HR, marketing, operations, and digital transformation, I bring a holistic skill set to help companies thrive, delivering valuable experiences through customer insights and the application of technology.

My passion for human understanding led me to specialise in

integrating psychology and behavioural science into design and strategy.

This way, I align business goals with customer needs, fostering connections based on meaning.

Portfolio

Applying Human-Centred Design principles, I have managed the strategy and execution of projects across product design, branding, and communication.

Explore my most relevant projects and the story behind them.

Skills and expertise

Projects require more than hard skills. When working with me, you can expect:

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In-depth analysis

Through efficient research, I identify internal and external opportunities to develop effective strategies.

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Project Management

I coordinate design, technology, and business stakeholders to ensure unified communication and direction.

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Resilience and innovation

When challenges arise (as they always do), I focus on how to make things happen.

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